AAPL Kicks Off Campaign For Landowners To ‘Meet’ Landmen

January 2014, Vol. 241 No. 1

The American Association of Professional Landmen (AAPL) is helping landowners in oil and gas shale plays across the U.S. learn about the landmen living and working in their communities with two words: “meet us.”

AAPL, the association for more than 18,000 land professionals across the U.S. and in Canada, has launched an educational campaign to introduce the land profession to landowners living in emerging shale plays with little oil and gas industry knowledge. The campaign features seven short videos of AAPL landmen from across the country explaining what they do and the role they play in the oil and gas industry.

The videos are being launched through an online advertising campaign in 14 markets throughout the Barnett, Eagle Ford, Haynesville-Bossier, Marcellus, Monterrey, New Albany, Niobrara and Woodford shale plays as well as on select national oil and gas trade websites. The advertisements encourage the public to “meet us” and direct landowners to AmericasLandman.com where they can access all seven videos and learn more about AAPL and the land profession.

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